Browsing All Posts published on »July, 2010«

What’s In A Name?

July 31, 2010

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Really? I ask myself this quite often and I consistently get the same answer. EVERYTHING! The question is how do you get that name? How do you earn the name that represents something so well that when people refer to it, they refer to it as YOUR name? Let me give you a “for instance”. […]

Marketing

July 25, 2010

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Before considering how to market your product, service or for that matter – yourself as an artist, take a good look at what marketing entails. It’s far more than just pitching yourself to the retail market that supports vendors just like you. Marketing takes a good look at more than a prospective audience or customer’s […]

Branding

July 25, 2010

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Branding is a technique used by product designers to express a familiarity with a specific product. It aids in consumers knowing on sight the level of quality and consistence that they will receive from the product. This is also a common tool used by bands and artists. Consider logos of bands. You know Metallica when […]

Welcome to the Bass Corner

July 23, 2010

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Ok, so I’m sitting here thinking about how I can approach my new column. Where will I start? Which direction should I take that can give me the easiest road to stretch out on? What do people want?………Then I realized, the only thing I have the ability to give is myself and my experiences up […]

Booking Your Band

July 23, 2010

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Are you ready to book a show? Have you perfected the sound that is going to knock the crowd dead on stage? Your gear is stage worthy and you’ve got all of your elements in place? Here’s a few things you should consider when you are ready to get that gig. They might not seem […]

Artist Development

July 21, 2010

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Developing an Artist’s talent is simply the most important factor in selling the talent to the top A&R representatives. It takes so much more than a flashy Myspace page and a good looking CD package to grab a labels attention, but it can be done! There are countless bands looking to remake the sound of […]